Brazil Week was founded by Val Noleto, Honorary Consul for Brazil in Queensland and CEO of the Australia Brazil Chamber of Commerce (ABCC), following her participation in international engagement initiatives that demonstrated the value of country-focused platforms in strengthening bilateral relationships, trade, investment, and strategic dialogue.

Launched in 2022, Brazil Week was created to position Brazil more prominently within Australia’s business, government, and institutional landscape. Since its inaugural edition, the initiative has brought together senior representatives from government, industry, diplomacy, academia, and the private sector to explore opportunities for deeper collaboration between Australia and Brazil.

Today, Brazil Week has evolved into a growing national platform dedicated to advancing Australia–Brazil engagement across sectors including mining and critical minerals, energy transition, agribusiness, technology, innovation, sustainability, education, and investment.

Brazil Week is proudly presented by the Australia Brazil Chamber of Commerce (ABCC), a not-for-profit organisation founded in Sydney in 1978 and Australia’s oldest chamber exclusively focused on Australia–Brazil relations. Through its network of directors, members, partners, and representatives across Australia and Brazil, the ABCC works to strengthen commercial ties and long-term strategic partnerships between both nations.

The initiative reflects Brazil’s growing importance in the global economy and its increasing relevance to international investors and business leaders. During Brazil Week in New York, international executives highlighted Brazil’s strategic geopolitical position and long-term competitive advantages. Marcelo Claure, Partner & Co-Chair of Brightstar Capital Partners, described Brazil as being uniquely positioned for the global AI and energy transition economy. Larry Fink, CEO of BlackRock, praised Brazil’s digital economy and the innovation of Pix, while William Landers, President of the Brazil–United States Chamber of Commerce, highlighted Brazil’s opportunity to expand its global relevance amid shifts in international trade and supply chains.

Brazil Week has also been made possible through the dedication of an extraordinary network of volunteers, supporters, corporate partners, and collaborators across Australia and Brazil. Their commitment, belief in the platform, and willingness to contribute their time, expertise, and energy have been fundamental to the initiative’s growth and ongoing success.

Through business forums, networking events, and strategic engagement initiatives, Brazil Week aims to foster meaningful connections, facilitate new partnerships, and contribute to a stronger and more connected Australia–Brazil relationship.